《關於極簡與斷捨離》
最近又清一波物品到贈物社團上了。
聽過有些人問說為何我的東西這麼少?
我想我的東西不算極簡,但也在努力往這條路上前進~
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蔡蔡的母親是個收納達人,當我還只是個小嫩ㄋ……小嫩芽的時候🌱看著她的收納方法,就知道衣服要折成豆腐狀立起來、抽屜裡面可以放一些小盒子隔成不同區塊、行李箱要怎麼塞才能裝進全部的戰利品(咦🧐);加上也沒有特別愛買東西,大概趁個過年大掃除丟掉一些東西就不會讓房間爆炸了
長大後第一個考驗是大學外宿,窮學生沒什麼錢救了我一把,宿舍和錢包沒傳出什麼重大災情😅
第二個考驗卻馬上來臨了,在確定要去德國交換半年、收拾行李時,看著房間內帶不走的其他物品,心裡想💭「我絕對絕對不要半年後帶一堆有可能會被丟掉的東西回來,也絕對不要花昂貴的國際運費在未來的垃圾上‼️」所以在交換期間,我盡量採取window shopping模式,想花錢的話就買吃的🤤 遇到想買的東西就要確定未來絕對不會輕易丟掉、體積夠小、紀念意義極為重要,才會下手帶走❤️慶幸最終在回台灣時,完全沒有用到國際包裹~
第三個考驗是在沖繩工作的期間,有了交換的經驗,我這次一樣帶齊非消耗性的必需品(衣物鞋子、美妝、文具用品)。一到宿舍,行李打開物品全部歸位,看著空曠但什麼都不缺的房間,第一次感受到什麼是極簡生活,原來住在極簡的空間是那麼地心曠神怡、毫無雜念。
因為愛上簡潔的房間,日後遇到想買的東西時,只要想到
⚠️房間有沒有可能因此變亂?
⚠️整理時間變長?
⚠️是不是有其他東西帶不回台灣了?
這三個問題,就讓購物衝動回歸理性,冷靜評估後真的有需要再買。後來從日本回台灣寄了兩箱國際包裹,但主要都是幫親友代購的物品,慶幸的是回台灣後房間沒有爆炸,反而又丟了一波東西🤣
(太想念日本極簡的房間了)
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原本一直以為極簡或斷捨離這樣的概念只會用在居家環境上,直到在準備🏃♀️徒步環島的行李時,看著社團內許多含淚分享的徒友,他們一開始背很多很多很多,直到走了好幾天、甚至走完才發現,原來有好幾公斤的罣礙是可以放手的😅
🔸「台灣很方便的,真的有沒帶到的東西,路途中再去買就可以解決了」。我在冬天徒步環島時的行李全程都保持5kg,帶著的每樣物品對我來說都不可再刪減了~這些東西每天背得心甘情願😊我想跟平常練習的極簡也有很大的關聯吧!
(徒步環島行李開箱影片可以參考:
https://www.facebook.com/TutorWithTravel/videos/1582765898586167)
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總結~
以下是面對極簡與斷捨離時,自我提問的內容,大家可以斟酌參考:
❗️比起日後丟東西,最初購物時就要非常冷靜考慮:這生活用品我真的需要嗎? 這紀念意義有大到值得一輩子在家裡佔據一個空間嗎?
❗️短期旅居國外,購物慾望被燃起時,得仔細思考眼前想買的東西值得我花昂貴的國際運費寄回台灣嗎? 台灣的房間還容得下這些東西嗎?
❗️準備行李時,處方藥與穿習慣的衣服鞋子要帶,沒帶會產生人身安全或健康問題的東西要帶,剩餘的物品則看會讓旅途「更舒適🥰」還是「成為甜蜜的負荷😂」
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最後最後,雖然我已經開箱過徒步環島的行李,但如果還是對我個人詳細物品清單有興趣的話,歡迎👍按讚此粉專➕♥️公開分享此篇文➕💬截圖私訊粉專,我就會分享給你《冬季徒步環島5kg行李準備詳細清單》喔!
同時也有110部Youtube影片,追蹤數超過80萬的網紅果籽,也在其Youtube影片中提到,Goldfish Street, also known as Goldfish Market, is a section of Tung Choi Street in Mong Kok that stretches from Nullah Road to Mong Kok Road. The bel...
「window shopping」的推薦目錄:
- 關於window shopping 在 蔡蔡老師 Facebook 的最佳解答
- 關於window shopping 在 Facebook 的最佳貼文
- 關於window shopping 在 Jason PH 贾森 Facebook 的最佳解答
- 關於window shopping 在 果籽 Youtube 的精選貼文
- 關於window shopping 在 Dickson Chai Youtube 的最讚貼文
- 關於window shopping 在 LikeJapan TV Youtube 的精選貼文
- 關於window shopping 在 Window Shopping - Home | Facebook 的評價
- 關於window shopping 在 window也很重要。在國外,櫥窗設計還需專人,不是擺擺陳列 ... 的評價
window shopping 在 Facebook 的最佳貼文
怎裝都不及她性感😩
🤣🤣🤣🤣#今屆最喜歡這展品
Affordable Art Fair 較多玩味重及有驚喜的作品🤩😍😍😍 Window Shopping都好滿足🤣
#AffordableArtFair2021
window shopping 在 Jason PH 贾森 Facebook 的最佳解答
「你可以手握大學文憑,但還是個愚蠢的傢伙!」
是啊,很多人以為在名牌店工作,名牌店就是他的,然後看不起進來window shopping的顧客,大概是這個道理。
學歷和智慧本來就不是對等的呀!
window shopping 在 果籽 Youtube 的精選貼文
Goldfish Street, also known as Goldfish Market, is a section of Tung Choi Street in Mong Kok that stretches from Nullah Road to Mong Kok Road. The beloved market is home to more than 100 shops that sell countless varieties of fish, as well as accessories and plants for aquatic pets. Ryan Cheng, a 15-year-old aquarist, and Jacky Chow, who owns a guppy specialty store, lead the way in one of Hong Kong’s most unique shopping streets.
Influenced by his father and brother, Cheng has become so passionate about fish keeping that he now has 16 water tanks and almost 100 fishes at home. Three to four years ago, he began wandering on Goldfish Street on his own to window-shop water tanks and aquatic accessories and exchange with shopkeepers.
https://hk.appledaily.com/feature/20210502/VKI2STSWKJFODFQ3JG2QDR7BVI/
影片:
【我是南丫島人】23歲仔獲cafe免費借位擺一人咖啡檔 $6,000租住350呎村屋:愛這裏互助關係 (果籽 Apple Daily) (https://youtu.be/XSugNPyaXFQ)
【香港蠔 足本版】流浮山白蠔收成要等三年半 天然生曬肥美金蠔日產僅50斤 即撈即食中環名人坊蜜餞金蠔 西貢六福酥炸生蠔 (果籽 Apple Daily) (https://youtu.be/Fw653R1aQ6s)
【這夜給惡人基一封信】大佬茅躉華日夜思念 回憶從8歲開始:兄弟有今生沒來世 (壹週刊 Next) (https://youtu.be/t06qjQbRIpY)
【太子餃子店】新移民唔怕蝕底自薦包餃子 粗重功夫一腳踢 老闆刮目相看邀開店:呢個女人唔係女人(飲食男女 Apple Daily) https://youtu.be/7CUTg7LXQ4M)
【娛樂人物】情願市民留家唔好出街聚餐 鄧一君兩麵舖執笠蝕200萬 (蘋果日報 Apple Daily) (https://youtu.be/e3agbTOdfoY)
果籽 :http://as.appledaily.com
籽想旅行:http://travelseed.hk
健康蘋台: http://applehealth.com.hk
動物蘋台: http://applepetform.com
#果籽 #StayHome #WithMe #跟我一樣 #宅在家
window shopping 在 Dickson Chai Youtube 的最讚貼文
Campaign : Blissful Together
Brand : Auntie Anne's Malaysia
Marketer : Dickson Chai
Agency : Nil
PROBLEM
Auntie Anne’s is a well-known International Brand from U.S.A specializing in baked soft pretzels. The first outlet arrived at Malaysian shores 25 years ago and has since experienced continuous growth in both outlets and customer base.
Sales during the Chinese New Year festive period (January to February) are typically non-peak season with lower-than-average volumes.Malaysians from city areas (where the majority of Auntie Anne’s outlets are located) back to their respective hometowns in sub-urban or rural areas to spend time with the family, traditionally the week preceding and during Chinese New Year. This leads to lower footfall at shopping areas and malls during this window, generating lower transactions.
Auntie Anne’s devised a breakthrough strategy to increase brand presence, awareness and drive customers’ visitation to outlets when doing shopping in malls.
SOLUTION
The campaign’s concept – “Blissful Together”, inspired by “福” (Blissful) – a word commonly used during Chinese New Year seasons which means good wishes and also represents the joy and festive mood associated with Chinese New Year. Creatively combined the brand logo with the word “福”, fusing a Western brand with iconic traditional Chinese element, to become the central art of the campaign, making all customers felt like enjoying a piece of Auntie Anne’s means receiving a “Blissful” wishes from the brand during Chinese New Year.
Campaign’s target audience was Malaysians of all races, all ages, including new and repeat customers.
Auntie Anne’s used an integrated approach to maximise reach and engagement of target audience via relevant touch-points.
Packaging: All packaging were changed into a couplet-like design with Auntie Anne’s version of “福” (Blissful) word on it, spreading the “Blissful” experience to every customer who visited Auntie Anne’s throughout the period.
In-store promotional items: Utilized all potential spaces and real estate within each outlet to display campaign-related in-store items. All collaterals strongly presented the Auntie Anne’s version of “福” (Blissful) word and functioned like couplets display at outlets.
Promotion Scheme: 3 promotional sets and used different “Blissful” levels to represent different promotional sets: i. “So Blissful” – RM8.50 (Original Stix + Any Pretzel) , ii. “More Blissful” – RM9.50 (Cinnamon Stix + Any Pretzel) , iii. “Very Blissful” – RM10.50 (Choco Eclairs Stix + Any Pretzel).
Social Media: Consistent postings highlighting the couplet-like design packaging to bring up the festive mode among audience as well as a reminder to loyal fans and potential customers throughout campaign period.
DELIVERY
On ground:
All Auntie Anne’s outlets turn into “Blissful” outlets by displaying all “Blissful Together” theme promotion materials.
All outlet staffs strongly promote “Blissful” promotion set items with use of “Blissful” name for promotion items: “So Blissful”, “More Blissful” and “Very Blissful” instead items’ original names during the campaign.
Only “Blissful” design packaging was used during the period to pack every product sold.
On line:
The campaign was announced through Facebook and Instagram page by changing the profile photos to display Auntie Anne’s version of “福” (Blissful) word and followed immediately by promotion information post on 1st day of campaign. Facebook and Website landing page cover pictures were changed to “Blissful Together” campaign key visuals to be consistent with the “Blissful” decoration displayed at physical outlets.
1 social media posting was made on Facebook and Instagram platforms on average, every 2.5 days, about “Blissful Together” campaign to maintain the campaign hype and momentum.
PERFORMANCE
Successfully spread “Blissful” wishes to more than 945,000 customers with more than 1,790,000 “Blissful” packaging handed out together with the products sold – exceeding the sales made last year for same period by more than 41,000 units.
A growth in Revenue of 5.6% and growth in number of transactions by 2.7% during the Chinese New Year period compared to last year. Average spending per transaction increased by 2.8% showing the direct impact of the promotional set items sold which encouraged customer’s higher spending or more quantity purchase per transaction.
“Blissful Together” postings gained total of 42,622 reached with in Facebook fan page and 20,438 reached in Instagram during campaign period with ZERO advertising budget. “Blissful Together” first day posting achieved 5% engagement rate which was higher than industry benchmark (3-4%).
Campaign successfully created a new mindset of inclusivity, reminding that festive seasons such as the Chinese New Year can be celebrated by all races through the concept of blending a western international brand with traditional Chinese culture to symbolize joy and fortune during Chinese New Year.
window shopping 在 LikeJapan TV Youtube 的精選貼文
新一年新嘗試!我們來挑戰只有音樂,沒有主持,沒有旁白的CINEMATIC VLOG啦!第一集打頭陣的就是原宿至表參道這一帶~片中一共到訪了55個美食、購物和觀光景點,下面會標記timecode和店名,方便大家找來看~那麼你們準備好WINDOW,啊,應該說是SCREEN SHOPPING了嗎?
如果你們對於這種CINEMATIC VLOG有甚麼意見的話,歡迎留言告訴我們喔~
00:00 NHK大廳 NHKホール
00:07 代代木公園 活動廣場 代々木公園イベント広場
00:17 明治神宮
00:34 明治神宮博物館 明治神宮ミュージアム
00:37 原宿站 原宿駅
00:39 WITH原宿
00:45 竹下通 竹下通り
00:47 MARION CREPES
00:54 MoMA Design Store表參道 MoMA Design Store表参道
01:00 Maison Margiela Omotesando
01:02 CDG
01:05 GYRE Gallery
01:08 visvim
01:09 CHANEL OMOTESANDO
01:16 RedRock原宿店 レッドロック原宿店
01:20 KINJI原宿店
01:26 東急Plaza表參道原宿 東急プラザ表参道原宿
01:33 STARBUCKS
01:38 Laforet原宿 ラフォーレ原宿
01:42 Vivienne Westwood RED LABEL Concept Store
01:44 MADSTORE UNDERCOVER
01:47 LINE FRIENDS FLAGSHIP STORE 原宿
01:50 Galaxy Harajuku
02:11 atmos Harajuku
02:14 BEAMS RECORDS
02:16 BEAMS HARAJUKU
02:17 BEAMS WOMEN HARAJUKU
02:21 DESIGN FESTA GALLERY
02:28 OMOTESANDO HILLS
02:30 Y's
02:34 Maison MIHARA YASUHIRO
02:39 Espace Louis Vuitton Tokyo
02:47 Louis Vuitton Omotesando
02:54 SAINT LAURENT OMOTESANDO
02:55 Flying Tiger Copenhagen
02:58 KOFFEE MAMEYA
03:02 PRADA青山店
03:06 Comme des Garçons 青山店
03:08 PLEATS PLEASE ISSEY MIYAKE / AOYAMA
03:11 Qu'il fait bon
03:15 BLUE BOTTLE COFFEE 青山Cafe
03:19 Aoyama Flower Market 南青山本店
03:26 Found MUJI 青山
03:33 Alice on Wednesday 水曜日のアリス
04:02 niko and ... TOKYO
04:14 RAGTAG原宿店
04:27 Tiffany @ Cat Street
04:45 LUKE'S LOBSTER
04:51 TRUNK(HOTEL)
05:12 agnès b.
05:14 PIZZANISTA! Tokyo
05:16 ALVO
05:17 FTC TOKYO
05:18 Paul Smith
05:25 Levi's Harajuku Flagship Store
by Likejapan_mika【Facebook專頁】菜鳥mika的東京物語 https://www.facebook.com/likejapan.mika
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#原宿 #表參道 #日本
window shopping 在 window也很重要。在國外,櫥窗設計還需專人,不是擺擺陳列 ... 的推薦與評價
Jun 4, 2015 - 《INSIDE THE WINDOW》 所謂的「window shopping」,不是只有shopping,window也很重要。在國外,櫥窗設計還需專人,不是擺擺陳列品就 ... ... <看更多>
window shopping 在 Window Shopping - Home | Facebook 的推薦與評價
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